Seeing the Forest Through the Trees

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The rapid advancement of Artificial Intelligence (AI) technology has had a profound impact on the contact center industry. AI holds the promise of transforming customer service, providing data-driven insights, and improving business performance. However, the evolution of AI in the contact center also presents significant difficulties. One of the key challenges is the siloed nature […]

Empowering Customer Experience Leaders with AI: Unleashing the Power of Perch Insights

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Customer experience (CX) has become a critical differentiator for companies seeking to stand out among competitors. CX leaders aim to reduce Customer Acquisition Cost (CAC), while simultaneously increasing Customer Lifetime Value (LTV). With the advent of Artificial Intelligence (AI), CX leaders now have new, game-changing capabilities that can revolutionize the way they approach customer acquisition […]